Also Boughts on Amazon.Com Are Not Gone

I’m seeing a lot of panic and complaining out there from authors that also boughts on Amazon.com are gone. For those who don’t know what those are, they’re the listing on a book page that say “Customers who bought this item also bought” and then shows pages worth of books. For fiction authors particularly, being on the also bought page of other books drives a large amount of sales and discoverability.

Here’s an example I pulled this morning:

also boughts

See? There and working just fine.

What it does appear is happening is that authors who are not in the United States are not seeing also boughts when they go to amazon.com. However, if you use a proxy server to access the site, you will see them. Which means users in the U.S. are seeing them.

So stop the panic people. Yes, Amazon moves also boughts around sometimes. Yes, they do sometimes just have four books listed instead of the carousel. (I personally think that’s to mess with those trying to scrape the site for information.) But they’re not gone.

So breathe.