A few weeks back (maybe, what is time anymore) I watched a Wharton seminar where they interviewed a couple of very successful entrepreneurs. And one of the comments from that session was that to succeed in business you need a lot of persistence.
I think about that often. (I also think about Seth Godin’s The Dip often.)
Because probably any successful venture has what I’m going to refer to as the grind stage. You’ve started out, you’ve chosen a direction, and now you have to get to the top of the mountain. Which is a bunch of putting one foot in front of the other and moving forward.
I hiked a 14’er once. (That’s a 14,000 foot mountain.) We had to go up 3,000 feet in elevation to get to the top. I was not in good shape. I wasn’t in bad shape, but it was not an easy hike for me. The guys I was hiking with were in good shape. This was not their first. And they eventually left me in the dust.
But I got to the top. By pushing through each and every single step forward. Literally. Sometimes on that hike I would take only three steps before I paused for another breath.
But I got there eventually.
Was it worth it? Yeah, probably. The view at the top was gorgeous. I recovered after a few days. And I can always say I did it. No one can take that from me.
But to get there I had to go through the grind stage.
Publishing I think is like that, too. Or maybe on a broader scale, being a writer is like that.
You have those early bright moments. That first book in your hands. That first person who loves it. That first big promo that gets you that pretty best-seller tag for an hour. That first fan email asking for more.
But then the shine kind of wears off.
Sure, more people love it, but some don’t, right? Or you get another promo and you’re happy to get it, but you know that as high as you’re flying today, you won’t be tomorrow.
Or maybe you get the fan email that says they’re never going to read you again because you took too long to write the next book or you killed their favorite character or you included the wrong kind of character or whatever their personal peccadillo is.
That’s where the rubber meets the road. That’s where you have to show your mettle. When it’s not shiny and fun and new anymore and there’s 2,500 feet of mountain still to go to get to the pretty view.
That’s the moment when you need to put your head down and force yourself to take the next step. That’s the moment that sets apart those who make it to the top from those who don’t.
(Unless, of course, you’re really not on a path to the top of the mountain at all, which, well, yeah, that happens, too. What’s that they say about the journey being worth it? It better be, because you may never get anywhere you were trying to go. Haha. Sigh.)
Anyway. Perseverance. It has to kick in at some point if you want to make it somewhere that’s hard to reach.
(This post brought to you by my first box set promo with Bookbub that’s coming up tomorrow. I actually felt a little shiver of excitement about it today and realized how rare those moments have become now that I’m in the grind stage. The first in series has had a handful of Bookbubs at this point, but this will be the first one for the box set. Fingers crossed it does well even though there’s nowhere for readers to go because I sit around having deep thoughts or taking side paths into mountain meadows instead of writing the next damned book.)